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Brands have to be lived.

Most spaces have screens. Few have something worth stopping for. TRISON Studio defines the role content plays in a space, then produces it, integrates it and keeps it running long after opening day.

What TRISON Studio is

We start with the role. Not the content.

TRISON Studio is the group's content creation unit. Before deciding how something looks, we define what it has to do in the space it lives in: what the brand needs to express, how people move through the environment, and which moments turn a viewer into a participant.

A multidisciplinary team works across design, lighting, architecture, engineering and production, supported by a dedicated content management and programming team so every project stays alive after launch. The work spans retail, sports venues, shopping malls, museums, transport hubs, corporate spaces, food and beverage, and live events.

Large-format digital art content installed in a public space

5

Studios — London, New York, Paris, Bilbao, Málaga

40+

Specialists in design, lighting, architecture, engineering and production

40+

International awards

How we work

Conceptualisation

Four questions come before any content is produced. They decide what the content has to achieve, and everything after them serves the answers.

01

Brand

What needs to be expressed. The values and voice that must live in the space.

02

Space

Where it lives. How people move through the environment and what they notice.

03

Interaction

What triggers engagement. The moments that turn viewers into participants.

04

Content

The final expression, built to serve everything that came before it.

Production pipeline

From concept to deployment, every project runs through the same full pipeline. Each stage protects the idea, the quality of the output, the technical fit and the way the content will be managed once live.

00 Brief & space analysis 01 Concept & experience design 02 Storyboard 03 Design 04 Modelling 05 Texturing 06 Rigging 07 Animation 08 VFX 09 Lighting 10 Rendering 11 Compositing 12 Colour correction 13 Final output 14 Deployment & management

Content doesn't stop at delivery

A dedicated team adapts content to every format and location requested, then programmes and broadcasts it by location, language and time. Each change follows the same five stages.

  1. The client requests a change or an update to the content.

  2. The request is reviewed so everything is correct before execution.

  3. Changes are uploaded to the platform and scheduled for publication.

  4. The client is notified by email that the changes have been made.

  5. The client gives final approval.

The platform behind this is TRISON Spaces, our own content management system.

EXPLORE TRISON SPACES

What we create

How content earns its place in a space

Digital Art & 3D Content

Content as a form of brand expression, and high-impact 3D built for large-format screens. From refined particle work to sculptural pieces that define how a space feels, designed to make the screen disappear and let the content take over.

Immersive

Content designed to envelop the visitor completely. Multi-surface projection, LED rooms and large-scale environments where the content is not on a screen — it is the space itself.

Motion Graphics

Animated content built to inform, guide and engage, from 2D graphic pieces to full 3D animation. It gives a brand one consistent visual language across every screen in a space, however many formats that space has.

Video Production

Product shoots and commercial pieces produced in our own studio, shot and directed to broadcast standard. The difference is that the team filming it already knows how the content will live in the space it is made for.

Interactive Content

Smart displays and interactive surfaces that adapt in real time to whoever is in front of them. Fitting rooms, shop windows and sensor-driven content: experiences that respond, not just play.

Gamification

Brand activations built on a game mechanic, designed around the brand identity and the experience it wants to generate. Each activation is built to fit its context and to earn real engagement from the audience.

Live Events

Audiovisual content for concerts, festivals and staged shows, plus real-time audience engagement that turns attendees into participants. Two capabilities with one goal: making the live experience land harder.

Content & Live Operation

Complete visual experiences in sports venues, across three areas: live AV operation with synchronised scoreboards, LED perimeters and video walls; graphic systems aligned with the broadcast feed; and fan engagement through the UFAN! platform, where the audience plays from the stand using nothing but a QR code.

Services

The work around the content

Content on its own is an asset. These are the services that turn it into an experience that works, measures and lasts.

  1. 01

    UX | UI Design

    Interface and interaction design for the screens people actually use inside a space, from self-service points and kiosks to apps and web environments. Designed around how visitors move, look and decide.

  2. 02

    App Development

    Applications built for a specific purpose and environment, connecting people, content and the systems already running in the space. Web apps that need no download, second-screen experiences and bespoke tools for operators.

  3. TRISON Analytics dashboard showing audience and playback data

    03

    Data Integration & Visualization

    Live data turned into content. We connect operational systems, feeds and sensors so what appears on screen updates on its own, without anyone republishing it — from stock levels and pricing to queue times, weather and time of day.

  4. Strategy session around a digital experience project

    04

    Strategy & Consultation

    Guidance that aligns audience experience, creative direction and technology with business objectives, before anything is designed or installed. It is the part of the work that decides whether a screen belongs in a space at all.

  5. Diagram of the TRISON Spaces platform and its modules

    05

    Content Management

    Content programmed and managed across formats, locations, languages and schedules, on TRISON Spaces and on the main third-party platforms. Menus, pricing and campaign changes reach every location on time, from one place.

Recognition

More than 40 international awards

Forbes

Top 100 Creative Companies of the World

Global Industry

Most Awarded Company Creating Experiences for Retail

Digital Art

Best Top 10 of the World

  • The Moodies Awards 2025

    Best Use of Video

    The Vinery, Heathrow Airport

  • Blooloop Innovation Awards 2025

    Exhibit — Animals

    L'Aquàrium de Barcelona

  • MAPIC Awards 2025

    Best Refurbishment Project

    El Boulevard

  • Global RLI Awards 2025

    Innovation in Technology

    El Boulevard

  • Creative Communication Award 2025

    Advertising

    Real Madrid Official Store, Bernabéu

  • MUSE Awards New York 2025

    Experiential & Immersive — Retail

    Santiago Bernabéu Stadium

Showreel

The work, in motion

Start with the role

Tell us about the space. We'll tell you what it should say.

Whether the brief is a single screen or a network across several countries, the first conversation is the same one: what the content needs to do.

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